{"id":4315,"date":"2019-11-25T00:00:00","date_gmt":"2019-11-24T23:00:00","guid":{"rendered":"https:\/\/myn006.staging.360vier.net\/ako-a-kedy-aktualizovat-stare-videa\/"},"modified":"2025-06-03T14:24:47","modified_gmt":"2025-06-03T12:24:47","slug":"ako-a-kedy-aktualizovat-stare-videa","status":"publish","type":"post","link":"https:\/\/www.mynd.com\/sk\/blog\/ako-a-kedy-aktualizovat-stare-videa\/","title":{"rendered":"Ako a kedy aktualizova\u0165 star\u00e9 vide\u00e1 [DIY n\u00e1vod]"},"content":{"rendered":"

Pracujte chytro, nie tvrdo. Pravideln\u00e9 aktualizovanie star\u0161\u00edch vide\u00ed v\u00e1m u\u013eah\u010d\u00ed pr\u00e1cu a posiln\u00ed va\u0161u online pr\u00edtomnos\u0165. Pre\u010d\u00edtajte si n\u00e1\u0161 n\u00e1vod ako \u00faspe\u0161ne recyklova\u0165 video obsah. \u00bb<\/strong><\/p>\n

Pre\u010do robi\u0165 jarn\u00e9 upratovanie iba na jar? A pre\u010do si d\u00e1va\u0165 predsavzatia do nov\u00e9ho roka len na konci toho star\u00e9ho? Nie je to hl\u00fape?<\/p>\n

Ak podnik\u00e1te, ur\u010dite nebude odklada\u0165 aktualiz\u00e1ciu webu \u010di marketingovej strat\u00e9gie a\u017e na nov\u00fd rok.<\/p>\n

Odklada\u0165 \u00falohy na nesk\u00f4r je s\u00edce pohodln\u00e9, ale na \u00faspe\u0161nosti firmy to ur\u010dite neprid\u00e1va. Pr\u00e1ve naopak. S ka\u017ed\u00fdm \u010fal\u0161\u00edm d\u0148om ne\u010dinnosti, str\u00e1ca v\u00e1\u0161 obsah na relevantnosti.<\/strong> A d\u00f4sledky na seba nenechaj\u00fa dlho \u010daka\u0165.<\/p>\n

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    \n
  1. V\u00fdhody recykl\u00e1cie obsahu<\/a><\/li>\n
  2. Vytu\u0148te si vide\u00e1 – ale ktor\u00e9?<\/a><\/li>\n
  3. Od t\u00fdchto vide\u00ed ruky pre\u010d<\/a><\/li>\n
  4. Praktick\u00e9 tipy na zmenu obsahu<\/a><\/li>\n
  5. Vytvorte si kontroln\u00fd syst\u00e9m<\/a><\/li>\n
  6. Nechajte prehovori\u0165 \u0161tatistiky<\/a><\/li>\n
  7. Majte dlhodob\u00fd preh\u013ead vo svojom obsahu<\/a><\/li>\n<\/ol>\n<\/blockquote>\n

    V\u00fdhody recykl\u00e1cie obsahu<\/h2>\n

    V\u0161imli ste si, \u017ee ke\u010f vyh\u013ead\u00e1vate r\u00f4zne k\u013e\u00fa\u010dov\u00e9 slov\u00e1 na Google, \u010dl\u00e1nky z posledn\u00fdch mesiacov sa umiest\u0148uj\u00fa v\u017edy na popredn\u00fdch miestach.<\/strong><\/p>\n

    \"datum-zverejnenia-vyhladavanie-optimized\"<\/figure>\n

    V\u00fdsledky vyh\u013ead\u00e1vania pre k\u013e\u00fa\u010dov\u00fa fr\u00e1zu „video marketing guide“ z d\u0148a publik\u00e1cie \u010dl\u00e1nku<\/span><\/strong><\/p>\n

    Svet sa men\u00ed, \u010do bolo popul\u00e1rne v\u010dera, dnes u\u017e m\u00f4\u017ee by\u0165 star\u00e9 a to, ako sme boli zvyknut\u00ed robi\u0165 veci minul\u00fd rok, dnes u\u017e mo\u017eno nahradili nov\u00e9 trendy.<\/strong> Predstavte si, \u017ee by ste chceli vedie\u0165 viac o nov\u00fdch \u00fa\u010dinn\u00fdch met\u00f3dach na chudnutie a posledn\u00fd \u010dl\u00e1nok na t\u00fato t\u00e9mu by bol 10 rokov star\u00fd.<\/p>\n

    Aktualiz\u00e1cia obsahu je prospe\u0161n\u00e1 hlavne pre v\u00e1\u0161 Google ranking. <\/strong>S lep\u0161\u00edm umiestnen\u00edm vo vyh\u013ead\u00e1van\u00ed logicky z\u00edskate aj viac zobrazen\u00ed a kvalitn\u00e9 metad\u00e1ta zv\u00fd\u0161ia mieru preklikov na va\u0161om webe. V\u00fdsledkom bude <\/span>viac relevantn\u00fdch n\u00e1v\u0161tev, \u010do m\u00f4\u017ee vies\u0165 k zv\u00fd\u0161eniu celkov\u00e9ho predaja.<\/span><\/p>\n

    Google, ako aj ostatn\u00e9 vyh\u013ead\u00e1va\u010de<\/a>, odme\u0148uj\u00fa aktualizovan\u00fd obsah, preto\u017ee sa zd\u00e1 by\u0165 pre pou\u017e\u00edvate\u013eov relevantn\u00fd.<\/strong><\/p>\n